Effective Date: 24 February 2026
Last Updated: 24 February 2026
Introduction
The Focus Collective Ltd., abbreviated as The Focus Co. (“we”, “us”, “our”), respects your privacy and is committed to protecting your personal data.
This Privacy Policy explains how we collect, use, store, and protect your information when you visit our website [thefocus.co] (“Website”) or interact with our products and services.
We act as the data controller for the personal data we collect through our Website. By using our Website, you acknowledge this Privacy Policy.
1. Information We Collect
(a) Personal Data
When you interact with us, you may provide:
- Name
- Email address
- Billing and shipping address
- Payment details (processed securely by Stripe — we do not store full card details)
- Any information submitted through forms or email correspondence
(b) Usage Data
We automatically collect certain information when you visit our Website, including:
- IP address
- Browser type and version
- Device type
- Operating system
- Pages viewed
- Time spent on pages
- Referring website
(c) Cookies and Tracking Technologies
We use cookies and similar technologies to:
- Analyse website traffic
- Improve user experience
- Measure marketing performance
You can manage cookie preferences through your browser settings.
(d) Product Data
Oasis does not collect, transmit, or store personal, behavioural, or biometric data. The device operates independently and does not require user data to function.
(e) Prescription Information (Where Applicable)
If you order prescription lenses, we may collect optical prescription details provided by you via email for the purpose of manufacturing custom lenses.
Prescription information is classified as health data under applicable data protection laws.We collect this information only where necessary and with your explicit consent.
2. Lawful Basis for Processing (GDPR)
If you are located in the European Economic Area (EEA), we process your personal data under the following lawful bases:
- Contractual necessity: to process orders and manage reservations
- Consent: For marketing communications
- Legitimate interest: to improve our Website, analyse usage, and prevent fraud
- Legal obligation: where required by law
Special category data (prescription information) is processed only with your explicit consent and solely for the purpose of manufacturing prescription lenses.
3. How We Use Your Data
We use your data to:
- Process reservations and transactions
- Provide customer support
- Improve Website functionality and user experience
- Send marketing communications. We will only send marketing communications where you have explicitly opted in. You may unsubscribe at any time using the link in our emails. - Comply with legal obligations
We do not sell your personal data.
4. Sharing Your Data
We share data only with trusted service providers necessary to operate our business, including:
Stripe – secure payment processing
Google Analytics – website analytics
Zoho Campaigns – email communications
Make.com – workflow automation
Webflow – website hosting
These providers process data on our behalf and are contractually required to safeguard it. Your data may be transferred outside the EEA where service providers operate internationally. In such cases, we ensure appropriate safeguards are in place, such as Standard Contractual Clauses where required.
If you order prescription lenses, your prescription details will be securely shared with our authorised optical manufacturing partner for the sole purpose of fulfilling your order.They act as a data processor and are contractually required to protect your information. Prescription information is retained for 14 days following confirmed delivery of your order and is then permanently deleted unless legally required to retain it longer.
5. Data Retention
We retain personal data:
- For as long as necessary to fulfil the purposes outlined above
- For up to three years for inactive accounts
- Longer where required by tax or accounting law
Prescription information is retained only for as long as necessary to fulfil your order and meet legal or regulatory obligations.You may request deletion of prescription data after order completion unless retention is legally required.
6. Your Rights
If you are located in the EEA, you have the right to:
- Access your personal data
- Correct inaccurate data
- Request deletion
- Restrict processing
- Object to processing
- Withdraw consent at any time
- Lodge a complaint with your local data protection authority
To exercise your rights, contact:
hello@thefocus.co
7. Security of Your Data
We implement appropriate technical and organisational measures to protect personal data.However, no method of transmission over the internet is completely secure.
8. Third-Party Links
Our Website may contain links to external websites. We are not responsible for the privacy practices of those websites.
9. Updates to This Policy
We may update this Privacy Policy from time to time. Changes will be published on this page with an updated revision date.
10. Contact Us
The Focus Collective Ltd.
Company Registration Number: IE 760337
Registered Office: Cube Building, Monahan Road, Cork, T12 H1XY, Republic of Ireland
Email: hello@thefocus.co
Phone: +353 21 212 7307 (Call Hours: 9am - 9pm GMT+1)WhatsApp: +353 21 212 7307 (Message Hours: Anytime)
Thank you for your attention.